I have a rubber band on my wrist […] I wear it to remember I’m alive. Every time I see it I remember I’m alive. And I’m here. Is that cheesy? I don’t care. I remember I’m alive. And I think a lot of people are terrified to remember that they’re alive. Because they have to feel. And they have to think. And they have to make decisions. And they have to go: “you know what, one day I’m not going to be alive and nobody is going to remember which iPhone I had”. I’m here today. There is nothing but today […] You’ve got to do what you can every day. You’ve got to do what you can and you’ve got to keep moving.

Merlin Mann, Back to Work #3: The Second Arrow