Games fast becoming standard are the “followers” and “friends” games for example. Twitter, FaceBook, LinkedIn, et al, all have their own ostensible raison d’etre, but the psychological underpinning they all share is this treadmill of achievement. This accumulation of points that’s correlated with whatever the intended benefit of the service is.
This explosive growth in “achievement porn” is why it’s more important than ever to get your mind right about what you’re doing with your life and why you’re doing it. […]
The easy part to culling the bullshit is to ask yourself: Is this activity making a positive, tangible difference in my life or anyone else’s life? Is it a real, true prerequisite for a tangibly effective activity? Alternatively, am I totally okay with doing this just because I like doing it, laboring under no illusion that it benefits me or anyone else?
The hard part is ignoring the voice in your head that will definitely crop up should you discover that you’re on a meaningless treadmill. That voice will tell you all the really great benefits of your bullshit treadmill in an attempt to convince you that it’s meaningful.